About this role
Group Company: Honasa Consumer Pvt. Ltd
Designation: Google Manager (DES_905)
Office Location: Gurgaon (Haryana - Corporate Office Gurgaon)
Position description:
The Job Overview: Google Manager
We are seeking a Google Ads expert to help us
make better business decisions based on our marketing data. The ideal candidate
will have a working knowledge of Google Ads and Google Analytics.
Your primary responsibilities will be
maintaining the Google Ad accounts of our company and analyzing the results to
identify patterns and trends that can help us improve the efficiency. You will
also be expected to improve our Google Ads accounts and maximize the return on
our investment.
Responsibilities
Below are some of the responsibilities a
Google Ads expert is expected to assume in their position:
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Manage all aspects of Google Ad
campaigns
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Analyze and optimize ad campaigns
to increase return on investment (ROI)
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Use Google Ads to drive a variety
of online marketing campaigns
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Analyze and optimize pay-per-click
(PPC) campaigns to increase ROI
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Manage and optimize display
campaigns across multiple devices
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Develop PPC strategies to increase
online visibility
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Collaborate with a team of
marketers, Google Ads specialists, and engineers
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Take part in a complete marketing
experience as you lead every facet of the consumer buying journey
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Develop and execute new and
innovative strategies for consumer acquisition
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Experience in Marketing funnel
analysis and strong data orientation, in general, is crucial
Job Qualifications and Skill Sets
Below are the qualifications expected of a
Google Ads expert:
●
A degree in digital marketing or a
related business field
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Prior experience with a D2C brand
or managing performance account
●
In-depth knowledge of Google Ads,
Microsoft Advertising (formerly Bing Ads),Google Analytics, Google Merchant
Center, and Mobile Measurement partner like Appflyer, Adjust, Branch, etc
●
An understanding of search engine
optimization (SEO) and search engine marketing (SEM)
●
Google Ads certification
●
Competency in using Word, Excel,
and PowerPoint to produce reports and presentations for clients
●
Handled a team prior
Primary Responsibilities:
• Google Ads, Google Analytics
Additional Responsibilities:
Reporting Team
• Reporting Designation:
• Reporting Department:
Educational qualifications preferred
• Category:
• Field specialization:
• Degree:
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Required Certification/s:
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Required work experience
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• Years of experience: to
Key Performance Indicators:
Required Competencies:
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• Physical:
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Work Environment Details:
Specific requirements
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• Vehicle:
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Other details
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• Compliance Related:
• Union Affiliation:
Department: Revenue
Experience: 3 - 5 Years