About this role
Roles and Responsibility.
You will be responsible for end-to-end strategizing and execution of our Facebook Ads, Google Ads & Native Ads platform for CPA, ROI & ROAS
Collect, report and analyze data, identify trends and insights in order to achieve maximum ROI on campaigns
Set up, test and manage attribution and tracking for all activity
Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale Revenue across the campaign and Deliver platform ROAS.
Analyzing business performance and marketing channels on a daily, weekly, monthly, quarterly and yearly basis across all consumer touchpoints.
Maintain a data-first approach through continual experimentation and optimization to meet and exceed strong company goals (a/b testing, etc.) Be proactive, have a passion for improving business.
Qualification.
Should have managed monthly budget of Rs 80 Lakh
Working experience of working on New Acquisition and Remarketing campaigns
Working Proficiency in Excel, and be able to analyze data visualizations on data studio or Tableau.
3-6 years of Experience in Digital Marketing. In-depth knowledge of Facebook Ads, Google Ads & App Campaigns.
Proven analytical and quantitative skills including a strong understanding of online marketing metrics.
Self-motivated, organized, and excited about what we can achieve together.
Company Introduction
Ketto is Asia's most trusted and visited crowdfunding platform that helps you raise funds for medical emergencies, personal needs & charitable causes.** We’ve Raised Over ₹ 1000+ Crores**, with our expertise and credibility in the crowdfunding space from over 3 million donors
Department: Marketing > Digital Marketing.
Experience: 3-6